Everybody’s Business

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Engage your total enterprise to boost quality, speed, savings and innovation. Expand and strengthen your organizational acumen. Achieve your boldest goals.

Despite the statistics, any organization can be sustained. How? By imagining the smallest step with the biggest payoff, and then choosing that one step. This primer helps leaders imagine ways to free everybody in their organization to do just that, by making it everybody’s business to know and grow the enterprise.

Industrial and organizational psychologist, Dr. Marta Wilson, and her team of experts show how leaders in small businesses, large corporations, government agencies, and military organizations have found their best options by asking this recurring question: What is the smallest step with the biggest return? Wilson believes in the power of asking questions and listening—to customers, employees, suppliers, investors—as the best way to improve products or services. Leaders must initiate dialogue to discover ideas from each stakeholder’s unique vantage point. The short “Ask Yourself” section in each chapter will jump-start readers’ application of the seven dialog tools she provides.

Through stories and interviews, Everybody’s Business delivers a big idea to help business leaders increase workplace productivity, efficiency, effectiveness, and responsiveness—resulting in long-term growth.